Creative Staff Photography.
ALDI Stores Limited.
To photograph staff in various poses that could then be edited into 8 different posters containing giant products.
Like most commercial shoots the day started off with lots of humping around equipment. Luckily, this one took place in a ground floor conference room.
The lighting and backgrounds took about an hour to set up, then after a few test shots we where ready to go!
Each model was given a half hour slot staggered throughout the day. This prevented any overlapping so we could maintain social distancing.
The photography will be used nationally in staff areas, both in stores and offices. The images will also be used on the ALDI staff App.